Client: | AUDI AG |
Production: | SXCES Communication AG |
my role: | lead artist |
published: | 09.2021 |
Together with SXCES Communication AG I created the so called Virtual Exhibit 2.0 for AUDI AG. An Augmented Reality car with approximately hundred animations, triggerable reacting to the designers' speech to highlight features of AUDI's new concept car the Grandsphere. The designers were filmed in AUDI's studio in Ingolstadt, the car was tracked realtime onto that footage via GhostFrame technology, offering a lot of advantages and much more possibilities versus filming a real car.
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